We know that if you can stop smoking for 28 days you are five times more likely to stay smokefree, and Stoptober leads smokers through a detailed step-by-step programme to help them achieve this goal.
Many famous faces, organisations and employers, including Herefordshire Council and NHS Herefordshire, are supporting the brand new stop smoking campaign in a bid to get people to quit.
The new campaign includes a preparation pack, 28 day Quit Calendar and Health and Wealth wheel.
Smokers will also receive support and encouragement through a daily messaging service, inspiration from celebrity mentors, and expert advice via:
• Stoptober app (available via smartphone)
• Motivational text messages
• Facebook page
As well as the financial benefits of stopping smoking, those undertaking the 28 day programme will experience physical improvements including a better sense of smell and taste and more energy.
Longer term, those who stop smoking reduce their risk of heart disease and lung cancer as well as protecting others from their second hand smoke.
Smoking is one of the biggest causes of premature death in Herefordshire and each year it accounts for over 100,000 deaths in the UK. One in two long-term smokers will die prematurely from a smoking disease.
Stoptober 2012 kicks off on Monday 1 October and runs for 28 days. For more information and to join the biggest stop smoking challenge of its kind, visit www.smokefree.nhs.uk/stoptober